Recoverable Value Calculator
Three questions about the footage sitting on your drives. No archive access needed, no file uploads. Answer from memory.
All in for a production day. Crew, gear, travel, talent. Pick the band that sounds closest.
If you know it, what’s your actual day rate? Optional, leave blank to use a typical estimate for this band.
That’s below the band you selected. Enter your real day rate, or leave this blank to use the band estimate.
Everything you have footage from, going all the way back. Not just this year. A close guess is fine.
If you’re not sure:
Enter a number, or choose one of the options above.
This is the one that decides how much of it is still usable.
The value already sitting in your archive
$0
You already paid for this. It’s on your drives right now, waiting to be reused.
The figure is measured as replacement cost, what a comparable brand would pay to capture this footage new today at the day rate you selected. Not a return and not a saving.
Capture only. This figure covers the production days and nothing after them. So no culling, editing, color, or finishing. The true cost to recreate finished content runs higher.
That number is what it cost to capture once.
Here’s everywhere it should already be paying you back.
Footage you’ve already paid for should be showing up in all of these video types and more:
This is what one properly organized archive will feed. Likely without shooting anything new.
Your footage isn’t sitting still. Properties renovate, brands refresh, talent rights expire. A share of this archive is already unusable and more is perishing every month.
We’ll show you how much, send you the full breakdown, and include our Footage Retrieval Kit, the templates and language to get your footage back from the agencies, vendors, freelancers, and team members still holding it.
Enter your name, company, and a valid work email address.
Already past a refresh boundary
$0
Replacement value of footage that already shows spaces, styling, or talent past their usable window. Today there’s no way to know exactly which portion, because the archive isn’t organized well enough to tell you.
The pale clips above are the ones that have already crossed. Resort brands typically refresh soft goods on roughly a seven year cycle, planned and funded through reserve studies. That’s not a decay rate we’re asserting. It’s tied to your own capital plan.
A paid diagnostic, credited toward your first engagement. We run these numbers on your real archive.
Estimates are built from the day rate you selected and are shown as rounded, conservative figures. Replacement cost covers capture only. It includes no post-production, no culling, editing, color grading, or deliverables, so the true cost to recreate finished footage runs higher than the figures above.